Dabur India is the second largest FMCG Company in India, in terms of Product portfolio. Dabur is a market leader in Chyawanprash category and is increasing its presence in other traditional categories like Hair Care, oral care, household care and foods
The new CEO has intuited the need to get back to the core – Ayurveda – after a spin of wheel toward non-core over the last 15 years. DABUR is well poised to capitalize on these trends with its longer pedigree, better sourcing and access to a wider set of manuscripts unlike herbal peers.
In Fruit Juice business, company is sitting at all-time high market share. Launching multiple premium variants, launching premium packaging and working on GTM to revive growth in juices.
DABUR aims to accelerate the pace of new launches. Expect current growth rate of mid-to-high-single-digit to be sustainable.
Disclaimer: The above report is compiled from information available on public platforms. inChat team advises users to check with certified experts before taking any investment decisions.
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